Whimsy, Wonder & One-of-a-Kind Moments

From Make-Believe to Milestones

Collection: Best Sellers

Best Selling Princess Dresses & Luxury Girls’ Costumes


 Viral Gowns for Disney Trips, First Birthdays & Milestone Moments

Step into the magical world of Calgary and Ballerini’s best-selling styles — the dresses that moms can’t stop talking about, and kids never want to take off. With over 25 million views and 7.9 million likes across TikTok and Instagram, these couture costumes and gowns have captured hearts around the world.

Whether you're planning a first Disney trip, celebrating a first birthday, or styling a themed photoshoot, these are the most-loved princess dresses from our viral collection. Each piece is handcrafted with luxurious fabrics, layered tulle skirts, custom embellishments, and magical silhouettes designed to make your child feel like royalty.

These are the styles that have gone viral — worn by real customers at the Disney parks, during castle twirls, birthday cake moments, and magical memories you'll never forget.


👑 Perfect For:

  • First Disney trips & character dining

  • Luxury birthday parties

  • Photoshoots, tea parties, and special events

  • Mommy & Me styling

  • Couture dress-up and heirloom keepsakes


✨ Loved by over 700 families and counting — this is where magic meets memory.